University of Pittsburgh Marketing

Pittsburgh, PA

Department History

Marketing 2025–2026

Person Role

Matt Smith

Senior Associate Athletic Director, Brand Advancement, Chief Marketing Officer

Paul Barto

Associate Athletic Director, Broadcast and Video Production

Katie Berry

Assistant Athletic Director, Marketing

Breanna Schroth

Assistant Athletic Director, Panther Club Operations and Communications

Trevor Fontan

Director, Marketing

Joe Lassi

Director, Social Media

Ben Mitchell

Senior Director, Creative and Digital Media

Celeste Welsh

Director, Community Engagement

Marketing 2024–2025

Person Role

Paul Barto

Associate Athletic Director, Broadcast and Video Production

Katie Berry

Assistant Athletic Director, Marketing

Breanna Schroth

Assistant Athletic Director, Panther Club Operations and Communications

Trevor Fontan

Director, Marketing

Aaron Fordyce

Director, Marketing

Joe Lassi

Director, Social Media

Ben Mitchell

Senior Director, Creative and Digital Media

Celeste Welsh

Director, Community Engagement

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