Texas Tech University Marketing

Lubbock, TX

Paige Holland

Assistant Athletics Director - Licensing & Brand Management, Digital Media, and Special Projects

13 Yrs

Jon Parnell

Assistant Athletics Director, Promotions & Fan Engagement

8 Yrs

Elise Bressler

Assistant Athletics Director of Creative Development

1 Yr

Ryan Dede

Director, Promotions & Fan Engagement

3 Yrs

Blake Rowedder

Associate Director, Creative Content

4 Yrs

Bri Lemaster

Associate Director of Promotions & Fan Engagement

4 Yrs

Bryce Rewalt

Associate Director, Promotions & Fan Engagement

4 Yrs

Matthew Rea

Associate Director, Creative Content Producer

3 Yrs

Nicole Payne

Assistant Director, Promotions & Fan Engagement

4 Yrs

Will Shoaf

Assistant Director, Promotions & Fan Engagement

2 Yrs

Department History

Marketing 2025–2026

Person	Role
Paige Holland	Assistant Athletics Director - Licensing & Brand Management, Digital Media, and Special Projects
Jon Parnell	Assistant Athletics Director, Promotions & Fan Engagement
Ryan Dede	Director, Promotions & Fan Engagement
Elise Bressler	Assistant Athletics Director of Creative Development
Blake Rowedder	Associate Director, Creative Content
Bri Lemaster	Associate Director of Promotions & Fan Engagement
Bryce Rewalt	Associate Director, Promotions & Fan Engagement
Nicole Payne	Assistant Director, Promotions & Fan Engagement

Person	Role
Paige Holland	Assistant Athletics Director - Licensing & Brand Management, Digital Media, and Special Projects
Jon Parnell	Assistant Athletics Director, Promotions & Fan Engagement
Ryan Dede	Director, Promotions & Fan Engagement
Blake Rowedder	Associate Director, Football Graphic Design
Bri Lemaster	Associate Director of Promotions & Fan Engagement
Bryce Rewalt	Associate Director, Promotions & Fan Engagement
Matthew Rea	Associate Director, Creative Content Producer
Nicole Payne	Assistant Director, Promotions & Fan Engagement

Person	Role
Paige Holland	Assistant Athletics Director - Licensing & Brand Management, Digital Media, and Special Projects
Jon Parnell	Assistant Athletics Director, Promotions & Fan Engagement
Ryan Dede	Director, Promotions & Fan Engagement
Bri Lemaster	Associate Director of Promotions & Fan Engagement
Matthew Rea	Associate Director, Creative Content Producer
Blake Rowedder	Assistant Director, Creative Content
Nicole Payne	Assistant Director of Promotions & Fan Engagement
Bryce Rewalt	Assistant Director of Promotions & Fan Engagement