QUALIFICATION
-
Salary Expectation
Unknown -
Years of Experience
2+ Years -
Work Type
Full-time
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SPORTS/DEPARTMENT
Assistant Director of NIL Operations -
Job Number:
251852
Organization
: Athletic Department
Job Location
: Oklahoma-Norman-Norman Campus
Schedule
: Full-time
Assistant Director of NIL Operations -
Job Number:
251852
Organization
: Athletic Department
Job Location
: Oklahoma-Norman-Norman Campus
Schedule
: Full-time
Work Schedule: Monday - Friday 8 am - 5 pm; frequent evenings and weekends as required
Work Type: Onsite
Salary Range: Negotiable based on experience
Benefits Provided: Yes
Required Attachments: Resume, Cover Letter
Job Description
---
This position is responsible for supporting the Executive Associate Athletic Director for NIL and Operational Advancement with oversight and coordination of the institution’s NIL operations. The position organizes the infrastructure needed to manage day-to-day deal activation and fulfillment and advances new NIL and branding opportunities that achieve the institution’s strategic goals in supporting student-athletes. Additionally, the role helps maintain compliance oversight, supports recruitment and retention initiatives, and collaborates with creative content, marketing, sponsorship, and development teams to maximize NIL impact.
Essential Functions:
- Serve as a secondary point of contact for student-athletes, brands, and external partners regarding NIL deals and activations
- Coordinate NIL activities, including scheduling, travel, marketing campaigns, and media appearances
- Provide day-to-day support to athletics administration on NIL operations, including athlete disclosures, contract management, payment processing, and educational efforts for both internal and external stakeholders
- Track athlete contract service requirements and ensure optimal fulfillment of NIL obligations
- Monitor social media and other NIL engagements to ensure compliance with CSC policies, as well as NCAA, SEC, and institutional regulations
- Collaborate with creative, marketing, and sponsorship teams to enhance athlete promotion and support recruitment and retention initiatives
- Participate in NIL education efforts such as staff meetings, team workshops, brand summits, and recruiting presentations (as permitted under NCAA rules)
- Support the Executive Associate Athletic Director in coordinating NIL strategies across administration, coaches, and sport-specific staff
- Assist in the planning and execution of sponsor and NIL-related events; help refine materials and proposals for business development
- Ensure all operations are conducted in compliance with university policies, applicable laws, CSC, NCAA, and conference rules, including House settlement requirements, while maintaining strict confidentiality
- Performs other duties as assigned
Job Requirements
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Required Education and Experience: Bachelor's Degree AND;
- 2 years of relevant work experience.
Equivalency/Substitution: Experience or a combination of education and related experience can be considered in lieu of degree. A one-to-one ratio is used to determine the number of years of experience required in place of a degree.
Knowledge, Skills, and Abilities:
- Familiarity with collegiate athletics operations, student-athlete support structures, and trends in athlete branding and personal marketing
- Excellent verbal and written communication skills with the ability to interact effectively with student-athletes, administrators, external partners, and brand representatives
- Proven ability to plan, organize, and manage multiple projects or events simultaneously with strong attention to detail and deadlines
- Ability to build and maintain collaborative partnerships with internal departments and external stakeholders
- Proficient Microsoft Office Suite, social media monitoring tools, contract management software, and NIL-specific platforms
- Ability to think strategically and creatively to support new NIL initiatives, troubleshoot issues, and advance institutional goals
- Demonstrated commitment to maintaining confidentiality and upholding ethical standards in all interactions and decision-making
- Ability to assist in developing and delivering NIL-related training, educational materials, and presentations to student-athletes and staff
- Capable of working in a dynamic, evolving environment with a high degree of flexibility and responsiveness to change
- Familiarity with, or willingness to learn and adapt to, current and emerging AI tools and digital platforms
Preferred Qualifications:
- Master’s degree in a related field
- Experience in college athletics, sports marketing, or Name, Image, and Likeness (NIL) operations
- Prior work supporting contract management, sponsorships, or brand partnerships
- Familiarity with NCAA rules, conference regulations, and compliance requirements
- Background in business development, event planning, or marketing strategy
- Knowledge of data tracking tools or CRM systems related to athlete engagements and contracts
Working Conditions:
- Standard office environment with regular use of computers and office equipment
- Requires flexibility to work some evenings, weekends, and travel for events or meetings as needed
- Regular pressure to meet productivity standards
Ability to manage multiple priorities in a fast-paced, deadline-driven environment
Must maintain strict confidentiality and professionalism when handling sensitive information
Special Instructions: If you are selected as a final candidate for this position, you will be subject to The University of Oklahoma Norman Campus Tuberculosis Testing policy. To view the policy, visit https://hr.ou.edu/Policies-Handbooks/TB-Testing.
Why You Belong at the University of Oklahoma: The University of Oklahoma values our community's unique talents, perspectives, and experiences. At OU, we aspire to harness our innovation, creativity, and collaboration for the advancement of people everywhere. You Belong Here!
Equal Employment Opportunity Statement: The University, in compliance with all applicable federal and state laws and regulations, does not discriminate on the basis of race, color, national origin, sex, sexual orientation, marital status, genetic information, gender identity/expression (consistent with applicable law), age (40 or older), religion, disability, political beliefs, or status as a veteran in any of its policies, practices, or procedures. This includes but is not limited to admissions, employment, housing, financial aid, and educational services
Hiring contingent upon a Background Check?: Yes
Special Indications: Hiring contingent upon police records check
Job Posting
: Aug 19, 2025
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University of Oklahoma Compliance 2024–2025
| Person | Role |
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Jason Leonard |
Executive Director of Compliance |
Brady Newville |
Director / Education, Personnel |
Ethan Shropshire |
Director of Compliance - Eligibility |
Azden Randle |
Director / Recruiting |
|
Erin McClelland |
Assistant Director / Governance, Complimentary Tickets, Drug Testing |
Emily Ayers |
Assistant Director - Practice Eligibility, Camps, Comp Tickets, Equipment |
University of Oklahoma Communications 2024–2025
| Person | Role |
|---|---|
Mike Houck |
Associate A.D. / Strategic Communications (Football, Men's Basketball) |
Eric Hollier |
Director of Communications (Secondary Football, Men's Gymnastics) |
Sarah Klopfer |
Managing Director / Creative Strategy |
Patrick Dunn |
Associate Director (Baseball, Tertiary Football) |
Lindsey Magness |
Associate Director (Volleyball, Women's Gymnastics) |
Josh Poteet |
Assistant Director (Women's Basketball, Men's Golf) |
Ashley Van De Velde |
Assistant Director, Donor Engagement & Strategic Communication |
University of Oklahoma Marketing 2024–2025
| Person | Role |
|---|---|
Jacob Potter |
Associate A.D. / Video Services |
Ryan Majercik |
Associate AD / Strategic Marketing & Fan Engagement |
Scott Matthews |
Assistant AD / Graphic Design & Facility Project Management |
Dan Cavanaugh |
Director of Broadcasting |
Richard Mardis |
Director / Editor |
Craig Moore |
Director of Engineering |
Anna Claire Thomas |
Director / Branding & Licensing |
Chris Opheim |
Director / Fan Engagement & Event Presentation |
University of Oklahoma Compliance 2023–2024
| Person | Role |
|---|---|
Jason Leonard |
Executive Director of Compliance |
Francesca Wood |
Director / Eligibiility |
Brady Newville |
Director / Education, Personnel |
Azden Randle |
Director / Recruiting |
|
Erin McClelland |
Assistant Director / Governance, Complimentary Tickets, Drug Testing |
|
Grasyn Fuller |
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Dimitri Flowers |
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| Person | Role |
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Mike Houck |
Associate A.D. / Strategic Communications (Football) |
Eric Hollier |
Director / Communications (Baseball, Secondary Football) |
Brent Beerends |
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Patrick Dunn |
Associate Director/ Communications (Cross Country, Soccer, Softball) |
Lindsey Magness |
Associate Director (Volleyball, Women's Gymnastics) |
Josh Poteet |
Assistant Director (Women's Basketball, Men's Golf) |
|
Thomas Breach |
Assistant Director / Communications (Soccer & Softball) |
Ashley Van De Velde |
Assistant Director / Donor Engagement & Strategic Communication |
University of Oklahoma Marketing 2023–2024
| Person | Role |
|---|---|
Jacob Potter |
Associate A.D. / Video Services |
Ryan Majercik |
Associate AD / Strategic Marketing & Fan Engagement |
Scott Matthews |
Assistant AD / Graphic Design & Facility Project Management |
Dan Cavanaugh |
Director of Broadcasting |
Richard Mardis |
Director / Editor |
Craig Moore |
Director of Engineering |
Anna Claire Thomas |
Director / Branding & Licensing |
Chris Opheim |
Director / Fan Engagement & Experience |